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Tennessee Ale Trail gives rewards for visiting local breweries

Craft brewery

The Tennessee Craft Brewers Guild has launched the Tennessee Ale Trail, a mobile pass that connects more than 60 breweries from Memphis to Johnson City across the state. The free digital passport program encourages both visitors and residents to explore Tennessee-made craft beers and support local businesses. Many of the local breweries on the trail also work in conjunction with local farmers to include their ingredients in brews as part of the Farm to Tap initiative. By checking in at a brewery, users can collect points that can then be redeemed for prizes such as hats, stickers, t-shirts, and more. Visit for more information and to register for the free Tennessee Ale Trail passport pass.