Bonnaroo generates nearly $340 million in economic impact

The Bonnaroo Music and Arts Festival in Manchester generated $339.8 million in regional economic impact, according to festival officers. The festival’s economic impact including bringing in $5.1 million in tax revenue to the region and creating 4 ,163 full-time jobs. More than $105.5 million in labor incomes were paid to regional employees as a result of the festival. Local economic development officials said the economic impact of the festival is on par with holiday spending in the Christmas shopping season. Bonnaroo pays or reimburses the city, county, and the state for all additional resources needed to support the massive event.